Hopeful Spring

Illustration • Branding • Print Design Hopeful Spring is a group branding project created for a student event focusing on healing, rest, and self-care. Designed for students finishing the school year and preparing for summer, the event offers a space to relax, enjoy treats, and celebrate their hard work. The visual identity uses soft colors, gentle shapes, and approachable typography to create a warm and uplifting atmosphere. Each part of the system, including the logo, merchandise, posters, and supporting materials, was designed to reflect comfort, renewal, and hope for the season ahead.

Hopeful Spring Logo & Wordmark

Social Media Posts

Posters/Flyers

Created by Juli Nguyen, Linh Ong, and Huma Malik

Merchandise

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